The Ultimate Marketing Test – “Selling” Benefits of Broccoli To a 6 Year Old

So what do you think the ultimate marketing test should be?
Are we talking:

    a. marketing to people online using brilliant copywriting

    b. upselling products to someone that wants a free gift opting into your list

    c. getting a 6 year old to eat his broccoli at dinner

I don’t know about you but for me this has to be option c. – getting a 6 year old to eat his broccoli.
broccoli

And not just any 6 year old – this is my son we’re talking about. A boy that absolutely hates anything “green” (as do most boys his age).

So why am I telling you this? Well, because if you can find a way to market broccoli to a 6 year old, you can market anything online.
If you find a way to “sell” broccoli to 6 year olds – you’re a marketing genius in my book.
6 year olds are the toughest crowd when you’re talking broccoli.

But I’m past that. I’ve done it and you can too.

I recently picked up “How To Win Friends & Influence People” and started reading this 80 year old book. It’s been a bestseller for these past 80 years and it’s full of practical advise and tips you can use right now.

More importantly, I started implementing the book’s strategies right away. And it was so easy!

The tips were tested a couple of nights ago in the roughest of places – my kitchen, where my son did not want to have anything to do with broccoli.
You know, just a typical dinner with the family.

And as usual, my wife tried to get him to eat. I don’t know why but after reading that book it all seemed to click.
I understood why we never could get him to eat his “greens”. So I had a go.

One sentence. That’s all it took. One sentence
and my son was gobbling the broccoli like it was some sort of candy made of sugar.

I was stunned. It was magic.

After the initial shock of my achievement, I a, now ready to unleash my new powers online. You should too.

There where millions of copies of the book sold so you probably have a copy somewhere. Do yourself a huge favor and read it once more.
You’ll turn into a super efficient marketing machine.

And if you haven’t yet read the book and want me to send you a copy, just say so in the comments section below. I’ll be glad to do it because I’m interested in what other feats you can accomplish using this book’s tips.
So go ahead and comment about the extraordinary feats you’ve accomplished after reading the book.

I’d like to see anyone come close to anything extraordinary as getting my son to eat his broccoli :)

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